Perfume is personal. It can lift your mood, bring back memories, or give you the confidence you need for the day. In 2025, women are reaching for scents that feel bold, soft, and sometimes playful. Here are five favourites that stand out this year.
What Types of Perfume Do Women Like the Most?
Some scents are loved by many women, but perfume is a personal choice. A nice scent can make you feel better, boost your confidence, or bring back memories of good times. Let's explore the types of scents that women prefer the most.
1. Floral Scents
Floral scents are always in style. Roses, jasmine, lavender, and lilies are common in perfumes because they smell sweet, fresh, and romantic. Approximately 60% of women prefer floral scents, particularly for everyday use or special occasions.
2. Fruity Scents
Younger women or people who like scents that are fun and cheerful like fruity perfumes with notes of apple, peach, or orange. They give off energy and freshness, which makes them great for daytime wear.
3. Woody and Earthy Scents
Some women prefer deeper, warmer scents, such as cedarwood, patchouli, or sandalwood. These perfumes exude elegance and richness, making them perfect for evenings or the colder months. About a quarter of women enjoy these for their strong and classy feel.
4. Fresh and Clean Scents
Perfumes with citrus, mint, or green tea notes are light, crisp, and refreshing. They are perfect for summer days or work, when you want something subtle but uplifting. Many women love them for their easy, clean finish.
Throne Parfum – Bold and Confident
Throne Parfum by Ammar’s is a powerful fragrance. It opens with floral notes, then settles into a blend of spice and oud. It’s the kind of perfume you wear when you want to be noticed. Perfect for evenings or special occasions, although it may feel a bit heavy for daily use.
VIP Musk Parfum – Sweet and Romantic
VIP Musk is warm and creamy, with notes of rose, vanilla, and musk. Many women love it for date nights or evenings out because it feels inviting and cosy. On very hot days, it can be a bit too sweet, but in cooler settings, it shines.
Just Oud Parfum – Elegant and Deep
If you like rich, grounded scents, Just Oud is a safe choice. It blends oud with spice and musk for a deep, elegant feel. Best worn on cool days or at night. Oud can be strong, so it’s best to try it on your skin first.
Musk Amar Parfum – Soft and Everyday
Musk Amar is gentle and easy to wear. It mixes rose, vanilla, and honey for a soft, comforting scent. Ideal for work or casual outings. It’s lighter than the others, so you may need to reapply, but it’s perfect if you prefer a subtle look.
Sweet Dazz Parfum – Playful and Youthful
Sweet Dazz is cheerful and fun. It’s a bright, sugary scent that feels lively and fresh. Great for daytime or spring weather. Some might find it a little too sweet in the summer heat, but it’s loved for its joyful character.
Perfume Trends in 2025
This year, perfumes are becoming more adventurous. Alongside classic florals and musks, you’ll find scents with matcha, savoury notes, and creamy gourmand tones. Rose is still a favourite, but brands are finding new ways to modernise it. Women are mixing old favourites with these newer, braver styles.
How to Choose the Right Perfume
Think about when and where you’ll wear it. Lighter perfumes, such as Musk Amar or Sweet Dazz, are better suited for warm days. Throne and Just Oud are perfect for colder nights. VIP Musk works well when you want something romantic. Always test on your skin, as perfumes can change once they have settled. Many women keep three perfumes: one for everyday use, one for evenings, and a soft scent for intimate moments.
Tips and Quick Facts
- Spray on moisturised skin so the scent lasts longer
- Don’t rub your wrists together after spraying
- Keep bottles away from heat and light
- A light spray on hair or clothes can help it linger
- Most women still prefer floral perfumes, but oud and musk are growing fast
Making Perfume Your Own
Perfume feels best when it fits your style. You can even mix scents — for example, use Musk Amar as a base and add a touch of Throne for more strength. Switch lighter scents in summer for deeper ones in winter to keep things interesting. A small set of three to five perfumes is often all you need.
Final Word
The favourites of 2025 show how women are balancing tradition and trend. Bold ouds, creamy musks, and playful sweet scents are leading the way. Each one has a place in your routine, whether it’s for work, evenings, or fun days out. Ultimately, the best perfume is the one that makes you feel like yourself.
